Episode 13: Branding Strategy is Critical for Business Success
What is Branding and a Branding Strategy? In this episode, I cover, at a high-level, what branding is and what a branding strategy is, as well as what it is not. I share about a common misconception that many small business owners have about what a brand is and what...
Episode 12: Amber Gerdes Why Telling Stories in Your Marketing is SO Important
How do you build connections with people on social media in a meaningful way? Amber, the Owner of Salt and Light Social shares the number one way she recommends building connections with people online. Amber shares why it’s so important, what makes up a story, and how...
Episode 11: How to Implement a Hashtag Strategy
Do you want to increase your reach and get ‘found’ or discovered more on Instagram so you can grow your audience and increase your sales? Ashley from Social by Ashley shares why it’s important to be using hashtags on Instagram and how to get started with a hashtag...
How to Leverage Social Media to Accelerate Your Product-Based Business
How do you connect with people online as a product-based business owner to grow your audience, build brand awareness, and grow your sales? Amanda, Marketing Strategist from 2Ls Marketing, shares her best advice on what to focus on and give your attention to when it...
Why It’s Important to Define Your Ideal Customer I Kimberly Gayle Consulting
Do you want to simplify your marketing this year and more effectively share your message and what you offer? Do you need to attract more of your people, build your audience, and the right kind of clients/customers? If so, this episode is for you! In this episode, I...
Wonder What to Post Where on Instagram?
Do you ever wonder what to post on your Instagram feed, in Instagrams stories, and now what type of content to create as a Reel on Instagram? I totally get it. Me too! Instagram is an amazing social media platform to leverage to brew business for yourself but it can...